Radiocentre

Daily Press Summary | Thursday 21st June 2018

Cannes Perspectives: Ideas are power Radiocentre’s Lucy Barrett writes for Campaign on how the power of integrated creativity means the best cross-channel campaigns build brand effectiveness, with creative synergies between TV and radio ads deliv

Radiocentre

Daily Press Summary | Wednesday 20th June 2018

BBC faces existential threat from streaming services, says Purnell The BBC will no longer attempt to increase its share of the total radio audience and instead strive to reach younger listeners who prefer streaming music and podcasts, according to